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Rosie Shalhoub


The biggest regrets in life we have are the risks we didn't take.

Rosie Shalhoub


Rosie, the founder of Embrace was given a vision at a very young age. She always knew that it was part of her destiny to create an environment of love, peace, harmony and beauty that would be shared by many. Rosie comes from a place of authenticity, courage and wisdom on a mission to transform lives for the better in a dynamic environment motivated by passion, unity, friendship and a spirit of adventure.

The energetic spiritual entrepreneur is a true believer in the sacred feminine. With the roar of a lioness, she is a hopeless romantic, living in a world of make believe, fantasy, humour & love. Embrace is that world!

Born with an incredible psychic gift who can communicate with spirits, Rosie has always blamed “it” on the gypsy in her soul. A free spirit with a sense of adventure and an attitude for fun, her style has always been quirky & cheeky mixed in with a whole lot of passion & love. 

Embrace’s success has a lot to do with Rosie’s down to earth attitude and easy approach style. With a background in paranormal psychology, a strong psychic ability as well as a  creative genius with an enthusiastic passion,  Rosie has forged a highly successful career in her business endeavours. Recognised as an inspirational entrepreneur, she is also the founder of the wildly successful Santa’s Little Painter’s franchise which opened in the early 90’s. Specialising in intricately hand-painted Christmas ornaments with seasonal pop up shops throughout the country the phenomenon of the business quickly became a huge success. She has dubbed herself “the woman with balls” in both the Christmas balls and crystal ball worlds.

An internationally acclaimed of the very sweet Chocolate Lovers Message Cards and the very controversial The Dark Side of the Light, she has also co-authored Successful Women in Business; The Wellbeing Book; and The book of Inspiration for Women.

Featured in The Huffington Post, Foxtel, leading Australian television stations and radio, both nationally and internationally, Rosie has also tried her hand in front of the camera.  In 2017, Embrace, Rosie and her family joined forces in Embracing Rosie, a New York award winning charming, funny and completely unscripted eight-part reality show. Embracing Rosie gave us all an insight into the life of Rosie, Ross, their family life and her beloved Embrace.

Rosie lives in Sydney with her husband Ross, and her twins Joey and Ellie.  She is a mother, lover, daughter, sister, friend, entrepreneur, teacher, writer, author, visionary, dreamer and believer.

The Book showcase

New Release

By Rosie Shalhoub

Frauds, fakes & charlatans! That's a lot of today's psychics for you.


The "spiritual" world is not so spiritual after all. THE DARK SIDE OF THE LIGHT is meant to educate the masses about how easy it is to be fooled by a "psychic". As a born psychic, working in the psychic industry for over 30 years, Rosie Shalhoub exposes the dark side of this billion-dollar industry.


She talks about those with large egos, as well as the common place occurrence of bullying within the industry. She also speaks of how anyone & everyone is getting on the psychic bandwagon. After all, it has now become a trendy thing to do!


The book follows her psychic journey from early childhood, to how she naturally fell into this work & where she is today. As a business owner of a well-known Australian shop Embrace, that specialises in crystals & new age products & Rosie's main expertise is psychic readings. 

In this "can't put down" book you will find yourself intrigued with the tricks of the psychic trade, the gossip, scandal & controversy of very lucrative trade. 

Rosie explores her first-hand experiences of the kind of people that come in for readings & the kind of people that are readers. With all her experience, Rosie feels she hasn't had to sack quite a few "psychics" for nothing!


Rosie Shalhoub will be launching her inspiring book at the Authors Book Launch and Expo 2022 in Melbourne, Australia. Come along and join the celebration of this launch and get your signed copy of her book.  Rosie will be available to sign your purchased copy of her book.


Authors Book Launch and Expo 2022

7 - 8 October 2022

Crown Conferences Melbourne

8 Whiteman St, Melbourne


Rosie Shalhoub

I am looking forward to meeting you at the Authors Book Launch and Expo to share with you my story and showcase my book to you. 

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